In response to their expansion strategy, we proposed a name change, from BINOMIO ESTUDIO to BINOMIO ARQUITECTURA.
We focused on the term BINOMIO as the sum of two aspects that repeat in all of their projects: an artistic part and a technical part.
We took as a reference the Bauhaus school, whose main motto was “The form follows the function”.
Sans-serif typography, layouts with movement, no-frills impressions, austere colors and a mix of textures in the papers used – a nod to this movement and its different disciplines.
We also developed a series of collectable booklets following the same conceptual idea of the rest of the project: a layout with blocks in movement and different papers and textures.